Toyota set to provide a Million Meals to Canadians, starting with a $300,000 donation to Food Banks Canada
Toyota set to provide a Million Meals to Canadians, starting with a $300,000 donation to Food Banks Canada
Posted on January 9, 2025
Toyota Canada’s “Million Meals” target brings together its employees and dealers to tackle food insecurity across the country
Toyota Canada announced a $300,000 donation to Food Banks Canada, kickstarting the company’s goal to provide a Million Meals to Canadians living with food insecurity.
Food Banks Canada reports that there will be over two million Canadians visiting a food bank this month – a record high. To address this urgent need, and to build on the company’s efforts to support food security in Canada during and since the pandemic, Toyota Canada has introduced “Toyota Million Meals” - national plan to provide one million meals through corporate donations, employee efforts and dealer network programs like Toyota Cars For Good™.
“We believe no one should have to wonder where their next meal will come from,” said Leslie Miller, Vice President, Corporate Services and Chief Financial Officer, Toyota Canada. “The Toyota Million Meals goal is about uniting our resources, efforts and compassion to help build stronger, more food-secure communities across Canada. We’re proud to partner with national organizations like Food Banks Canada who are on the front lines every day.”
In early 2020, Toyota Canada and its dealers contributed over $1 million to local food banks nationwide. They’ve continued to provide support since that time, and today’s contribution to Food Banks Canada further demonstrates the company’s commitment to supporting one of Canada’s most pressing needs – food security.
“Right now, it is a difficult time for many of our family and friends across the country with food bank usage at its highest in Canadian history, with the need for food banks nearly doubling in only five years,” shared Kirstin Beardsley, Chief Executive Officer, Food Banks Canada. “Thanks to the generosity of partners like Toyota Canada, this will ensure that food banks can continue to meet the increasing demand and provide essential resources to our neighbours in need.”
Toyota’s recent support for food security also includes a $100,000 donation to Breakfast Club of Canada, announced in September. Together, these contributions reflect a holistic approach to supporting food security, targeting both immediate relief and long-term solutions.