Distracted Driving Campaign

Distracted Driving Campaign

Posted on March 8, 2020

Did you know that 3 out of 4 Canadian drivers admit to driving distracted despite it being a factor in over 4 million vehicle crashes in North America each year? This March, West Coast Toyota joins hundreds of dealers across the country in the Auto Dealers Against Distracted Driving Campaign to work together to raise awareness of positive driving habits in their local communities.

West Coast Toyota is committed to engaging in the conversation about what distracted driving is and why it needs to be eliminated from our roadways 100%. As an active member in the automotive industry, we understand our responsibility to educate our customers and community on the hazards of driving, and distracted driving is something that West Coast Toyota asks all of its customers to pledge against! Everyone can help this cause by raising awareness and pledging not to drive distracted.

“We felt it was really important to get the message out and make as many people aware as we are able to.” – Linda Leo, Campaign Champion, West Coast Auto Group

Starting at the community level, Auto Dealers Against Distracted Driving aims to educate and encourage behavioural change with drivers. That’s why this year, every pledge against distracted driving will result in a $1 donation towards education and research on road safety. Proceeds from the dollar-per-pledge initiative will go to the Traffic Injury Research Foundation (TIRF).

Join us in working towards a safer tomorrow and take a pledge of distracted-free driving!